Service · Strategy & Enable

Marketing that shows up in pipeline. shows up in revenue. shows up in your CRM. shows up in pipeline.

B2B demand generation and brand authority for IT, technology, and professional services across KSA and the GCC. We connect campaign spend to CRM pipeline data — and we report on it monthly without being asked.

B2B-only specialists Arabic + English native Tied to pipeline, not vanity

Service areas

Six surfaces. One operating rhythm.

Every retainer runs on the same monthly cadence — campaign plan, weekly stand-up, monthly report, quarterly business review against pipeline targets.

Account-Based Marketing

Precision campaigns targeting named accounts — coordinated across LinkedIn, email, and display. Designed for long, multi-stakeholder sales cycles.

SEO & Content Marketing

Arabic and English SEO, technical audits, thought-leadership content, and editorial calendars built to rank for the queries your buyers actually run.

Paid Digital (PPC & Social)

Google Ads, LinkedIn, Meta, and Snapchat campaigns with full attribution and monthly reporting back to CRM pipeline.

Marketing Automation

HubSpot and Salesforce Marketing Cloud implementation, lead scoring, drip sequences, and lifecycle programmes.

Events & Webinars

GITEX, LEAP, and regional event strategy — from booth design to post-event lead nurturing with measurable follow-through.

Analytics & Attribution

GA4, GTM, and CRM dashboards connecting campaign spend to closed revenue. Server-side tracking where the privacy posture requires it.

Pipeline funnel

We don't report on impressions. We report on pipeline.

Every metric below is connected to your CRM. The same five-stage funnel runs across every channel — and the channel mix shifts as a deal matures.

LinkedIn Ads Google Ads Organic SEO HubSpot GA4 Salesforce

01 · Awareness Reach 214k ↓ qualified by ICP

02 · Engagement MQLs 1.8k 0.84% · qual rate

03 · Qualified SQLs 412 22% MQL → SQL

04 · Pipeline Opps 88 21% SQL → Opp

05 · Revenue Closed-Won 19 21% Opp → Won

Cost-per-MQL, cost-per-SQL, and cost-per-Closed-Won live on the same dashboard. If we cannot trace it back to revenue, we do not bill for it.

Why NAS Digital

Specialists, not generalists.

We don't take retail or hospitality work — and that means the team you meet has already run your playbook a dozen times.

B2B-only, all in-house

We work exclusively in B2B technology, professional services, and enterprise software — and strategy, creative, copy, media buying, and analytics all sit on one bench, accountable to one outcome.

Arabic + English native

Native Arabic copywriters and bilingual media buyers in-house. Campaigns are localised — not translated — so the Arabic version lands as well as the English one.

Revenue-tied reporting

Reporting connects spend to pipeline to revenue. Quarterly business reviews against agreed pipeline targets, not vanity metrics.

Platforms we operate

Tool-fluent across the B2B stack.

LinkedIn Ads Google Ads Meta Business Snapchat Ads HubSpot Salesforce Marketing Cloud GA4 GTM Google Search Console SEMrush Ahrefs 6sense Demandbase

Outcomes powered by this service

What this enables.

The same engineering wraps into a different reading for executive stakeholders — outcome-led, not feature-led.

Outcome

Marketing operations that run themselves

The campaign engine kept tuned, the pipeline kept reporting, the platforms kept patched — operated as a service so your team can sell.

Read the outcome page

Before you brief us

Five things people ask first.

Do you only work with IT and technology companies?

Our digital marketing practice focuses exclusively on B2B technology, professional services, and enterprise software companies. This specialisation means our team already understands your buyer personas, procurement cycles, and regulatory context.

Can you run campaigns in both Arabic and English?

Yes. We have native Arabic copywriters and bilingual media buyers in-house. All campaigns are localised — not translated — to ensure the Arabic version resonates culturally with Saudi and GCC audiences.

How do you measure campaign success?

We connect campaign spend to CRM pipeline data so you can see cost-per-MQL, cost-per-SQL, and ultimately cost-per-closed-deal. We report monthly and hold a quarterly business review against agreed pipeline targets.

What is the minimum engagement size?

Retained digital marketing engagements start at SAR 15,000/month for a 6-month initial term. Project-based work (SEO audits, campaign builds) starts at SAR 8,000.

Do you manage LinkedIn advertising?

Yes. LinkedIn is our primary paid channel for B2B technology clients. We manage sponsored content, InMail, and lead generation forms, and we integrate LinkedIn Insight Tag with your CRM for revenue attribution.

Let's grow your pipeline, not your impressions count.

A free 30-minute marketing review with one of our B2B strategists. We will look at your funnel, your current attribution, and three things you could test this quarter.

Book a marketing review Managed marketing ops

Pipeline-attribution playbook

Field-tested guide to connecting LinkedIn, Google, and HubSpot back to CRM-recorded revenue. Free to download.

Browse resources

See campaigns shipped

Read published case studies for evidence of B2B campaigns that produced pipeline in the region.

Case studies